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iQuanti- Google Analytics (DA)-Batch 2
Pre-Reads
Introduction to Google Analytics
Class Recordings
Session 1- 19th April Analyzing a Website (107:05)
Session 2-Adding of Pluggins to the Browser (98:36)
Session 3-GA-4 Configuration (97:19)
Session 4- Creating and Implementing Events on GTM (102:58)
Session 5- Event Parameters, Engagement Events (103:02)
Session 6- User Segments, Session Segments and Explore Reports (104:46)
Session 7-Free form Reports, Consent and Trigger Overviews (105:02)
Session 8 -Event Implementation and Funnel Analysis (107:03)
Session 9-Path Reports, Funnel Analysis, Audience Triggers (83:31)
Session 10-Path Report, Segment Report, Cohort Report (77:29)
Session 11-User Lifetime report, Reporting Identity, Cross Domain Tracking, Demographic report, Internal Filter (118:23)
Session 12-Exit pages, GTM 2 different property setup, Data Import in GA4, Data Attribution Model, Audience triggers (119:12)
Session 13- Collection of Report, Overview of Google Studio (103:42)
Session 14- Google Studio, Pivots Tables, Summary Graphs (101:05)
Session 15- Data Blend, BAR Chart, CASE Condition, Sliders (87:32)
Session 16-Query Parameters and User Configuration in GA4 (108:28)
Session 17-GTM Event Value, Blend Data, Video Report (84:07)
Session 18-Cohort Analysis (101:36)
Session 19-Practice Session (102:04)
Session 20-Case Study (94:56)
Class Notes
Important Links
Introduction to Google Analytics
Reading Material
Event Tracking in G4
Recommended Events-Reading Materials
Explorations in GA-4 Reading Material
Funnel Exploration in GA-4
Path Exploration in GA-4
Audience Reports
Demographics and Interests
Customer Report Navigation
Assessment
2nd Weekly Assessment - 12th May 2022
Project
Project Work-27-06-2022
Google Tag Management
S1 29-06-2022 GTM Account Setup, Event Setup, Access for GTM (99:08)
S2 13-07-2022 Link Tracking in GTM (106:25)
S3 20-07-2022 E-Commerce Implementation (106:44)
S4 25-07-2022 Add to Cart Event Implementation (112:30)
S5 27-07-2022 Custom Variable Implementation (102:10)
S6 01-08-2022 Purchase E-Commerce Tracking (111:52)
S7 03-08-2022 Error Page Tracking (103:37)
S8 08-08-2022 Review all GTM Tags (56:32)
Session 14- Google Studio, Pivots Tables, Summary Graphs
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